what's going on guys it's Brian from BG media innovation and I got a great one
for you here today before we get started though go ahead and hit that subscribe
button that way you get notified when I release a new video and you can stay up
to date on the content because as you know being an online entrepreneur or
making any money online regardless of the niche or the method a big part of
that involves staying ahead of the competition so with that being said
let's just jump right in
hey guys I wanted to talk to you today about the sub 4 sub culture on YouTube
you know does it work whether or not you should do it you know and so on and so
forth now this is both something that I've learned from other people and
anecdotally as I've looked at my channel analytics over a time to see the impact
that it actually did you know we all try sub4sub at least the majority of people
I would assume it's something that you hear when you first search out you know
how to grow a YouTube channel some people tell you not to some people tell
you to you know and it makes sense to kind of grow your subscriber count with
from for whatever you know whatever way that you can basically so that you get
that social proof and you get those initial people in but you have to ask
yourself you know is it really worth it in the long run whether that long run is
you know a month or two months ten months and I actually have another video
that I I'm launching later in the week that I've already recorded because I
kind of want to get that idea out there and it's basically you know what is it's
a new youtuber hack that will help you out that will actually you can you can
kind of do to organically grow your channel a lot faster as opposed to doing
sub4sub because what I'm basically about to tell
you is that sub4sub does not work and and I'm gonna give you a reason why okay
so this is gonna be a brief one I just kind of want to talk to you about this
because this is something that I want you to avoid at all costs do not do
sub4sub if you don't know what sub4sub is it's pretty self-explanatory
obviously you know you subscribe to somebody else's channel and they
subscribe back now Amazon I want to say Amazon some on Amazon so much YouTube is
smart okay YouTube is basically owned by Google obviously we all know this
YouTube is smart all those channel hacks so to speak or tricks do not work and
they actually hurt your channel a lot more what sub4sub does is not only for
the obvious reasons that those people aren't legitimate viewers they're not
legitimate subbers and they're not gonna continue to watch your content and a lot
of them will unsubscribe that's obvious we all know that that's you know we
should all be able to basically understand that the real factor in this
and I'll get straight to it for you guys is you you're not thinking about what
actually goes into u2's YouTube's algorithm you know I want to grow my
youtube channel a lot where I think we're approaching
600 subscribers at the time of this video I hope to be you know in a couple
thousand within a month or two so I really think that that you know tagging
and everything plays a part into it but the key to YouTube's algorithm obviously
especially when you're first starting out is watch time its watch time in
session time those are the two most important things that you need to be
thinking about how do you keep you people more engaged and how do you keep
them watching your videos okay so watch time in session time are two to two of
the most important things that go into YouTube's algorithm now if you get a
bunch of people on your video but they go off say you know for example you send
your video out in a Facebook group you know that's a sub4sub Facebook group or
something which is something that I did myself what's gonna happen is they're
gonna come to your video they're gonna subscribe and then they're gonna leave
and their watch time is gonna be about you know five to ten seconds even if
it's like twenty seconds now what does that say to YouTube's algorithm that
basically says that everybody that comes to your video doesn't like it they're
not staying engaged they don't like your content your watch time then suffers
obviously and YouTube it basically sends the message to YouTube that you're not a
good channel that people don't engage with your content so that's something to
keep in mind okay that's the reason that you don't want to do sub4sub not because
you don't want you you know that the viewers or anything like that obviously
we all know that and that they're not real subs but it's more so that you
don't want them coming to your video watching about ten seconds of it and
then leaving that's bad for your channel that's bad for your videos okay that's
something to keep in mind instead you want to check out my other video that's
linked in the description on you know how you can kind of I hate the word hack
or tip or trick or anything like that but this will basically you know kind of
elevate your videos slightly in YouTube's algorithm as best as possible
when you're first starting out your channel and you know you can basically
use that to your advantage and use what you know about YouTube's algorithm to
your advantage to basically grow at the most optimal rate that you can okay so
that's something to keep in mind check that out other than that you're gonna
want to basically you know figure out what your you want to go into and I'm
not gonna go into it for a second because I want to I want to keep my um
my Adsense earnings kind of covert until I do my my my next
and add reveal because if you don't know about this channel one of my playlists
is actually my you to add revenue journey and so I want to document that
in time but basically what you're gonna do is you're gonna go to your creator
studio and you're gonna check out your analytics and you're gonna figure out
what time people are dropping off you're gonna check out your your average viewer
watch time and you're gonna figure out like maybe that's two minutes maybe
that's four minutes what you're gonna do then is you're gonna figure out what
time they drop off at so if it's a your average of you time is you know three
minutes what you're gonna do then is right before that you're gonna want to
put you know a plug into your video about subscribing and you're gonna want
one of those pop-ups and I'll actually make a video about that relatively soon
to kind of show you guys how to do that but that's something to keep in mind too
you want to keep people engaged if they're not you know potentially engaged
with this video you want them to be engaged with another one of your videos
and another tip just you know randomly that's something that I haven't
implemented yet but I plan on doing that is branding your thumbnails branding
your YouTube thumbnails kind of with a and I've caught it you can kind of see
here I kind of do like the let's go into my videos really fast I've been kinda
starting to see me do it because you kind of see like the half pictures with
like the the red and the black but this is a bad example don't listen to this
one I plan on kind of branding them a little bit better maybe it's like a bar
down the side maybe it's like kind of an image in the corner but you want to put
a stamp on your YouTube thumbnail so that when people are watching your video
let's click on this one for example and they see all these suggested videos on
the side or you know below if they're on mobile what you want them to you want
them to be able to distinguish and recognize the difference between other
people's videos and your videos so that they can stay engage with your content
because if you can keep them engaged from video to video on your content then
I don't know why this is up this is my two buddy that also be linked in the
description to you guys want to check that out that makes a huge difference if
you tagging but that that's really gonna help your session time if you if like
say somebody's watching this video and they're like you know all the way up to
seven minutes and then they they get distracted because we all know that
YouTube's a very distracting place and they say oh I want to I want to know how
you know Brian made a thousand dollars on Amazon
minutes and they click this one that also sends good signals to YouTube that
also helps YouTube's algorithm rank you higher because not just your watch time
on that video but your average their the person's average session time that they
stay engaged with your channel goes up as well so this is something execute
thumbs can't speak today those are some things to keep in mind for you guys I
just wanted to kind of bring that to you because I want you to understand that
you should not you should not do some for sub it's gonna hurt your channel us
you know in the short term but especially in the long term okay so if
you liked that video please like the video it really helps the channel grow
comment and subscribe and I will see you guys tomorrow


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